The 100th São Silvestre International Raceway will have a special jersey for the occasion. The model will be unveiled in dark blue, in reference to the past, when the race was held at night, and with the 100 years logo, this Sunday, starting at 12 noon, at the Asics event, at the Cásper Líbero Foundation.
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Asics, which reaches its second year in a row as sponsor of the most traditional race in Brazil, will hold a “training” with 50 invited runners who will leave the Oscar Freire store, in Jardins, towards Cásper Libero, on Avenida Paulista, dressed in appropriate clothing.
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In Casper Libero, the audience will have the opportunity to talk with athletes Nubia de Oliveira and Jonatas Cruz, the two best Brazilians of the 2024 edition and the main names of the 100th edition. After this chat, an oversized T-shirt will be displayed on the steps of the institution, a symbol of the arrival of the race. The shirt will remain at this location until December 31st.
According to the sports brand, the shirt refers to the first editions of São Silvestre, which took place at night. The piece features gold details that symbolize the torches used by racers and end-of-year celebrations, and is a tribute to the light, resilience and energy that marks the end of each cycle.
The brand will also have a range of other pieces commemorating São Silvestre, with performance, casual products and accessories. The launch will take place on Monday, at He lives Brand at this link.
– São Silvestre is more than just a race: it is a symbol of the Brazilian sporting spirit and a moment of connection between thousands of people who celebrate movement and overcoming – says Alexandre Fioratti, CEO of Asics Latin America, who sees supporting the race for the second year in a row as a way to “reaffirm the commitment to running, community and sports culture in the country.”
The jersey is part of the race kit, which will also contain an eco-friendly bag with an illustration designed by Climacio Charille and chosen in the selection process. The kits will be collected from December 27 to 30 at Ibirapuera Park.
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In this commemorative edition, São Silvestre also took care of the medal, which has a diameter of 90 mm, weighs 100 grams and is plated with old gold.
The piece has in its center a representation of buildings and structures that mark Avenida Paulista and the central area of São Paulo, the main points of the race.
Tickets for the Sao Silvestre International Race, which will be held on December 31 in Sao Paulo, sold out in about six hours.
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My online purchase, via Ticket Sports, has had issues. Delays in the virtual waiting line angered riders: some waited hours and then had their tickets rejected; There were people who made purchases via the ticket office app, “jumping the queue”.
The race organization released a new batch of five thousand additional registrations and participants were selected through a lottery.
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In total, there will be 55,000 runners. This number is higher than the 37.5 thousand registered in the last edition, and is the highest number so far.
Athletes will cover the symbolic 15-kilometre route through the streets of central São Paulo, pass through historical points of the capital São Paulo and take on the famous climbing challenge of Brigadero Luis Antonio Avenue.