From the southern beaches, like Florianópolis, and classic beaches like Rio and Buzios, to more remote destinations in the northeast like Recife or Maceio, Brazil’s beaches are always on Argentinians’ radar when planning their vacations.
Residency in Brazil The Argentine enclave is expected to be more accessible than national destinationsReal value, combined with competitiveness in housing and consumption, keeps supermarket and take-out prices at very attractive levels. The equation of reasonable cost of living and wide air connectivity predicts an auspicious season for those who have the opportunity to travel.
“We are registering strong interest for summer 2026, especially regarding destinations in Brazil. In recent weeks, searches for travel between January and February next year have increased by 35% compared to the same period in 2025.. Among the most searched places: Maceio, which grew by 75%, Buzios 40%, São Paulo 35%, Rio de Janeiro 25%, and Florianópolis 15%.
According to Lamoros, The average duration of trips for the upcoming summer season is 9 dayswhich shows a slight growth compared to the previous year. As for the products that Argentines prefer, the packages top the rankings, as they allow you to save up to 30% compared to purchasing flights and accommodation separately.
“There is a trend we are noticing: When financing options existArgentines continue to plan their vacations abroad in advance. In this sense, the possibility of purchasing in installments is still a key tool. This option is available in all our sales channels, with the only condition that the total payment for the trip is made at least 7 days before the departure date. Regarding financing, installment sales represent 17% of the total, of which 65% of transactions are in pesos and 35% in dollars.
For their part, from Argentina’s Atrapalo, they agree on this The most popular beaches this season, in addition to those mentioned, are: Pipa, Porto de GalinhasNatal, Recife, Salvador de Bahia, Maragogi and Morro de São Paulo.
“Compared to 2024, there is a 150% increase in bookings to Brazil, strengthening its position as one of the preferred summer destinations. The second half of January remains the period with the most requests and inquiries.confirms Juan Manuel Arias Camps, commercial director of this agency.
Direct flights between Argentina and Brazil play an essential role in communication and promotion of tourism to different cities in the region. This 2026 season is characterized by a strong expansion of routes from within the country, facilitating quick and convenient access to the most popular points of the country. Beautiful game
In addition to the usual direct flights to Rio de Janeiro, São Paulo, Florianópolis, Salvador, Puerto Seguro, Maceio, Recife, Natal, Fortaleza, Porto Alegre and Curitiba, This trend is reflected in the opening of major seasonal air routes: From Rosario, Aerolíneas Argentinas will add direct flights to Buzios and Cabo Frio; From Cordoba, Flybondi will connect to Rio de Janeiro, Florianópolis and Salvador de Bahia; Direct flights from Mendoza to Rio de Janeiro are expected to be operated by Jetsmart and Gol; From Salta, a direct connection with Floripa will be provided.
the next, Review some Beaches Most wanted by Argentines in the 2026 season:
With magic intact, Wonderful city As always, it invites you to enjoy the sun along its 86 km of coastline, from Flamengo to Barra da Tijuca, Guaratiba and beyond. How not to dive into that stunning postcard of Guanabara Bay, with its Atlantic forest-covered cliffs, Corcovado, Christ the Redeemer and Pao de Asocar.
It is an invitation to let yourself be carried away by the constant rhythm of samba An alternative “Carnival Experience” tour, a “behind the scenes” experience that allows you to immerse yourself in the culture and preparation of the famous carnivalOutside the official show season. It consists of a guided tour of Cidade do Samba, the warehouse and factory complex where the main schools build their floats and prepare their uniforms.
To explore gastronomy, Local classics like Academia da Cachaça never fail as you can try traditional dishes such as feijoadahe Camarao is a fool And with them craft cachaças (Pitesco dishes cost around R$20 and R$50; caipirinhas around R$30, and main courses between R$60 and R$190).
Another classic is Confeitaria Colombo. Founded in 1894, it is a symbol of the beautiful Carioca erawith rooms decorated with mirrors, stained glass, and carved wood. Classic pastries, gourmet sandwiches and traditional cakes are served. Coffee R$10, latte R$18, lemonade R$17, lemon or strawberry pie R$21, croissant R$18, sandwich or hamburger R$65.
For lovers of Bahini cuisine, Located in the heart of the Jardín Botánico, Sabores de Gabriela is the right restaurant. At the helm of the kitchen, celebrity chef Isis Rangel prepares fish moqueca accompanied by rice and Farova Made from palm oil, or Shrimp chuba creamy stew based on coconut milk.
Reference prices (estimated 2026):
After Rio de Janeiro, two hours by direct flight from Buenos Aires and about 1,700 kilometers by car, Floripa tops the ranking of the most requested destinations by Argentines Who travel to Brazil every summer.
The capital of the state of Santa Catarina A record number of tourists is expected this seasonand consolidate itself as a comprehensive destination It combines pristine nature (southern beaches and sand dunes), intense nightlife (Jurerê and Lagoa da Conceição), water sports (surfing in Joaquina, SUP in Lagoa), and a rich gastronomic culture. Who celebrates his roots.
Wonderful Nature – Shutterstock
Regarding communication, l Direct flights have been added this summer from more Argentine cities such as Salta and TucumanFacilitating the arrival of tourists from within.
Among the new features, Travelers will find a city invested in infrastructure With a show that is increasingly moving, beyond the beach, towards different experiences. In this sense, The 2026 season will feature the festival’s agenda As the first local edition of Cosquín Rock Brasil at Stage Park Music, scheduled for January 13; As well as highlights at parties like P12 in Jurerê, with international DJs like Black Coffee (announced on January 1). In contrast, gastronomic tourism is concentrated in the Ribeirão da Ilha region, where the Fenaostra Festival (short for Festa Nacional da Ostra e da Cultura Manezinha), the country’s most important gastronomic and cultural festival, focuses on oysters.
180 km north of Rio de Janeiro, “Saint Tropez of Brazil” is establishing itself as a destination where the charm of an old fishing village combines with a developed tourist infrastructure. Summer season packages (especially January and February) confirm the strong demand for them, driven by their versatility and the excellent relationship between quality and price compared to other luxury destinations.
As far as connectivity is concerned, the great news is that Airlines confirmed the intensification of direct flights to Cabo Frio (only 30 minutes from Buzios) from Buenos Aires and Rosario, making Buzios and Arraial do Cabo much easier to reach. At the same time, the trend of 8- to 10-night combination packages connecting Rio de Janeiro and Buzios is growing.
The Alagoas state capital emerges as a major destination in northeastern Brazil by 2026. Her proposal focuses on the beauty of its warm and calm waters, which are ideal for families and couples. Complemented by a strategic improvement in air transportation making the destination closer to international tourists. The main new thing is that you can get to Maceio non-stop from Buenos Aires with Flybondi.
The package offer is very competitive, including direct flights, transfers, accommodation (with options of breakfast, half board or all-inclusive) and traveler assistance in an “all-ticketed” style.
The beaches within the city (Ponta Verde, Pajusara and Jatiuca) are the heart of tourism. The former is characterized by its perfect infrastructure and tranquility, while Bagusara is the starting point for a star trek: a jangada (traditional raft) ride to the natural pools. At low tide, visitors can snorkel and swim among the colorful fish. There is no doubt that Maceió is the ideal base for exploring the Costa dos Curais. The most popular excursions are Praia do Junga, Maragogi (known as the “Brazilian Caribbean”) and Laguna de Mundão.
Soledad Gil – No. 85
Useful data
air
Tickets to Rio de Janeiro or Florianópolis are available on average between US$500 and US$700 for January 2026 (depending on airline and anticipation). Aerolíneas Argentinas, Jetsmart, Flybondi, Latam and Gol, among others, fly direct to various cities in Brazil.
Tourist offers
It changes
One dollar is equivalent to 5.35 riyals. Many virtual wallets allow you to pay using Prix, a popular payment system in Brazil.