Summer rentals in Mar del Plata already exist Defined values to 2026 seasonReserves began moving strongly last November, as confirmed by real estate sector representatives.
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Prices recorded an average increase of 25% compared to last summerOperators stress that value wisdom will be key to maintaining good demand. the One, two and three-bedroom apartmentsIt will start from$300,000, $470,000, and $690,000 per week respectively, As shown Guillermo Rossipresident Mar del Plata Auction College.
Apartments and chalets: prices and trends
Rossi explained the proposed values for this season Stay within parameters It was presented at the College of Auctioneers’ recent press conference.
In detail, renting a one-room apartment for a week starts at $300,000those two environments from $470,000 And who have three rooms of $690,000. The leader explained that an increase of 25% was proposed over the values obtained in the previous season, highlighting that The most in-demand areas remain the centre, macro-centre and coastal sectors.
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Regarding the length of stay, Most tourists choose periods of between five and seven days. “Bigger and better services are being provided,” Rossi stressed Services in additional hotel mattersIn addition to promotional offers during periods of low demand, with the aim of maintaining competitiveness against other destinations.
Most operations are done through bank transfers, and November is once again the prime month to close bookings January.
What is the outlook with the summer season on the Atlantic coast?
Forecast for summer 2026 They are positiveAlthough the president of the College of Auctioneers in Mar del Plata asked “Price wiseWhether from real estate operators or from all actors in the tourism sector.

Rossi indicated that the movement of reserves is being developed within the usual deadlines Stable trend A demand that promises to accompany the start of the season.
Houses and duplexes: the panorama on the Costa del Este and Costa Esmeralda
In the case of real estate in Costa del Este and Costa Esmeraldavalues It is expressed in dollars It remains stable compared to the 2024/2025 season, according to what he confirmed delia duarte, Owner of a homogeneous real estate company.
Two-bedroom houses or duplexes in between are rented $900 and $1300 Every two weeks, while those with three bedrooms range from $1600 and $2500final values.
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Duarte specified that “large houses are the first to be rented, as well as duplex apartments that accommodate four or six people,” and highlighted that on the Costa Esmeralda ““The most in demand are properties for eight or ten people with a swimming pool.”.

As for the Costa del Este, the crowd is characterized by being families who repeat the same property year after year, which explains the stability of prices.
regarding booking rate, The real estate agency indicated this Rentals were closing “more slowly” than in previous yearsAlthough the market has been energized in recent weeks. “The outlook is good, we can only hope so Tent and catering services are not bypassed Duarte warned about values.
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As for payment methods, remittances and cash are prevalent, although some families have organized monthly payment plans since July. “Large families are the ones who expect more Reservations and programming The businesswoman added, reflecting a behavior repeated every summer: “Their vacations are on time.”
With these values and expectations, both in Mar del Plata and in the main resorts of Partido de la Costa, the seasonal rental market for 2026 looks stable, betting on Season with good demand The balance between prices and services.
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