The Libertadores da América final, which will be held today (29), from 6 p.m., at the Monumental Stadium, in Lima (Peru), saw Flamengo score against Palmeiras. The score so far is one to zero in favor of the Rio de Janeiro team. The game takes place in a sector that continues to expand in the country. Sports marketing in Brazil is expected to generate about R$200 billion this year. Taking into account sponsorship, media, brand activation, broadcast rights and events, according to estimates from the “Sou do Esporte” report that studies the GDP of Brazilian sports.