Spring mature skin care: essential hydration and protection

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With the arrival of spring, it is necessary to step up care for mature skin, giving priority to hydration, sun protection and healthy habits to avoid dryness and blemishes caused by greater exposure to the sun and climate changes.

Spring brings longer days, higher temperatures, and increased exposure to sunlight. If on the one hand the season represents renewal, on the other hand it requires extra care for the skin, especially mature skin, which tends to lose its elasticity and is more susceptible to blemishes and dryness.

According to the Brazilian Society of Dermatology (SBD), UV rays are responsible for about 80% of skin aging, including wrinkles, sagging, and hyperpigmentation. For people over 50, regular hydration and sun protection are essential steps to keep skin healthy and comfortable.

“Over the years, the skin loses part of its natural ability to retain water, becoming thinner and more sensitive,” explains Camila de Oliveira, pharmacist at Rugól Cosmétic. “Moisturizing then becomes not just a matter of beauty, but a matter of health. It is what ensures comfort, prevents injuries and helps keep the skin barrier protected.”

With more than a century of history, the brand is part of the emotional memory of many Brazilian women and preserves in its portfolio traditional formulations aimed at deep hydration, including the Traditional Beauty Cream and the Lettuce Cream, known for incorporating caring actions for different generations.

Spring can also be a reminder that time takes its toll on the skin, but constant care is what keeps it vibrant. It is more than just a matter of aesthetics, it is a gesture of well-being and self-care. At this stage of life, small habits make a difference: prioritizing moisturizing products, avoiding very hot baths, maintaining a balanced diet and doubling up on sunscreen helps strengthen the skin barrier and prevent dryness.

Mature skin responds best when there is consistency in care rather than excess. Maintaining a simple routine, adapted to the needs of the season, is the most effective way to ensure comfort and brightness, regardless of age.