The rise of artificial intelligence is causing effects that affect users; and not just the abuse of generative AI carried out by certain games.
Why AI companies require large amounts of storagethe price of RAM and SSD drives has skyrocketed, as have growing shortages.
And that’s just the beginning: the maker of Crucial, a leading SSD brand, announced that Soon your devices will no longer be sold for consoles and PC.
Crucial T700 2TB SSD
This high-speed SSD has a heatsink and is fully compatible with PS5.
Micron closes Crucial brand to focus on AI
Micron announces in a statement that closes Crucial product lineending almost three decades of the brand’s presence.
Withdrawal will be completed in February 2026at which point there will be no more new Crucial units for sale.
Until then, SSDs and memory kits will continue to be distributed normallyand Micron will maintain warranty and technical support for devices already sold.
The consequences were inevitable: Crucial devices start to run outfollowing the example of other products of a similar range.
For years, Crucial has been one of the most trusted names in cheap RAM and SSDswithout compromising the reputation of your career. But that’s over.
Micron will continue to sell business-oriented products under its own brandin addition to reserving manufacturing and supply for larger-scale customers.
Your goal? Of course, AI. The company began a strategic reorientationmarked by the rise of artificial intelligence.
In the words of Sumit Sadana, Micron’s chief business officer, “AI-driven demand for memory and storage has grown rapidly”.
For this reason, Micron made the “difficult decision” to abandon general sales to focus on strategic customers, especially connected to the data center and high bandwidth memories.
From Micron they emphasize that this is an internal transformation. The official statement speaks of an “evolution of the portfolio”, focused on more profitable segments with greater projection.
And here several consequences must be observed. The first, in the short and medium term, affect the consumer: You will no longer have this brand… And others may soon join you.
But looking ahead, there are many analysts who see this AI boom as the rapid pace of an inevitable bubble. And when it explodes, it will wipe out jobs and businesses.
AI precipitated the demise of Crucial, a leading brand in SSD and RAM products. A problem that will worsen in 2026, when lack of memory gets worse.