Blackouts, AI, Lalachus and the most curious questions of the year

In December every year, Platforms remind us of who we were during the year: For example, Spotify Wrapped tells us how many times we repeat that song on repeat and Instagram collects our best moments.

In the same spirit of looking back, Google publishes its own annual summary“The Year in Research,” is an honest—and at times too honest—portrait of what Spain wrote with more urgency, curiosity, or interest in 2025.

The result is an automated image of the country that blends in Blackouts, artificial intelligence, improbable recipes, pop culture, geopolitics, eschatological consultations, and the new pope. Yes, all in the same picture

Trends of the year: most searched

The general arrangement starts with something we’ve already touched on: “Blackout in Spain” It has been of great national attention this year.

They follow him “rain warning” and “Fires of Spain”Stressing that the year 2025 was the year of water and fire. The fourth position is occupied by The new popeAnother useful moment.

But between the energy and climate crises, digital culture is creeping in: Lalakos She is emerging as one of the most sought-after figures this year, alongside phenomena such as Revolutionhe Planet Prize 2025 And fever Lapopothe collectible game that has flooded the networks.

Completing the list is an unexpected search Monarch butterfly migration And another, less surprising, about Gaza fleet.

Movies and series: “Anora” invades Spain

If this were a box office movie, the movie we played the most times on Google would be this one “Anora”the absolute leader of the top.

He follows “Path” It appears in third place “Intruder”.

New edition of “Nosferatu” It has also generated a lot of intrigue, while titles such as “weapons”, “brutal”, “Superman”, “Emilia Perez” and ‘adolescence’ They complete a year full of expectations and cultural conversations.

The most wanted new pope

In the search category “Who is…” first place goes to New dadwhich also appears in this section. The same thing happens with Lalachus.

Then comes one of the year’s most curious searches: ‘Andy and who is Lucas?“, a viral phenomenon that reminds us of the power of the meme.

The list is complete with names like Topuria, Save the queen, Carla Sofia Gascón, Montoya, Rosalia and Alcaraz.

The mix of celebrities, sports, politics and digital culture shows that Spain wants context too sauce.

“How” remains the most curious category

If we had to choose one department that would sum up where we are in 2025, this would be it. Because there’s no cabbage as honest as the list of things we type into Google starting with that ‘like…’. There are no filters or pretty tweaks here: just real uncertainties, local emergencies, and experiments we try in secret.

And at the top of them all appears “How to take photos using artificial intelligence”It is conclusive evidence that Spain has embraced artificial intelligence… but still needs instructions to tame it. From here the arrangement becomes a small picture of the country’s customs:

“Why…?”: Power outages, tariffs and watermelons

The most frequently asked question this year was “Why did the light go out?”It is a direct reflection of energy anxiety.

International politics is also at the top “Israel attacks Iran” and “Trump raises tariffs” Between them arise historical or cultural doubts, e.g “Why April Fair in May” also Why is watermelon a symbol of Palestine?.

Spain asks, Google answers.

“What does it mean…?”: Ageism, weirdo, wokeism and other words that are already part of the debate

If there was ever a section that showed how the way we talk and think changes every year, it’s this one. Because when you write Spain ‘What does that mean’She’s not just looking for definition: she’s trying to decipher the world around her.

In 2025, the most searched term was Age discriminationindicating that talk about discrimination and generations has fully entered the public debate. They follow him gay, I woke up, Beck, Dana And other concepts that have jumped from networks to everyday conversations. Even viral phenomena such as Mirror clock They sneak onto the list.

This category is, in essence, the year’s emotional lexicon: words we’ve heard so many times that we can no longer pretend we understand them.

“What’s Better…?”: Artificial Intelligence, Cars, Cosmetics, and… The Eternal Hangover Doubt

Nothing defines us as much as the comparisons we make every day in search of the ultimate answer. In 2025, it was the most frequent battle “diesel or gasoline”It is closely followed by a question that characterizes the era in which we live: “Gemini or ChatGPT”.

Hence, the list mixes economics, health, and daily life: Butter or ghee, car or leasing, Retinol or retinol, Creatine or protein, Eat breakfast before or after training…until eternal doubt What is best for waste?.

Google has, once again, become the arbiter of our decision-making: from major technological choices to earthly dilemmas.