Cooperation support for information and promotion of agricultural and food products covered by published quality figures

With this resolution, Appellations of Origin and Protected Geographical Indications are made available 1.5 million euros to promote their food. In total, they are 41 the quality numbers that make up “Field and Soul.”

The purpose of this aid is to encourage the creation of new groups of operators who promote collective projects of information and promotion of agricultural and food products covered by the 41 quality figures of Castilla-La Mancha, in addition to the ETG Serrano Ham and organic farming, to raise awareness among consumers and buyers of its quality, properties and characteristics.

Groups or organizations of agri-food operators, non-profit associations or entities recognized as organizations for managing food quality figures, which carry out a promotion and information project, can benefit from this aid.

Concerning eligible promotional and information activities, these will include, among others, commented tastings, product presentations online or in physical locations, commercial and public relations missions, participation in physical or online trade fairs, web portals and social networks; advertisements, informative materials such as brochures, videos, catalogs or books; organization of technical conferences, workshops or workshops; conferences in physical locations or online; organization of competitions, preparation of strategic plans, technical studies, market studies or other activities aimed at promoting and informing about the products covered by quality figures.

Help will be 70 percent of eligible costs and the deadline for submitting applications will be December 25, 2025 to January 26, 2026both included.