Although the state has ignored the people for the last two years disabilityThis group continues to be a segment for many industries important. Whether for his mission or for the company. One example is Disney, which just delivered a full presentation report on the topic in Argentina: It is the “Initial diagnosis of cultural accessibility for people with disabilities, families and friends“.
The document states: “It is estimated that one in six people (1.3 billion people in the world) lives with a disability.” Of these, around 200 million people need intensive support in order to be able to participate in everyday life in a society that is not adapted to their needs. And another 1.5 billion people have some degree of hearing loss. Aside from that, 70 million It is estimated that they are deaf people.
As described in detail PROFILE Ximena Díaz Alarcón, CEO of Youuniversalthe consulting firm specializing in research and trends responsible for the study, “It is estimated that one in three households in Argentina lives with a disability in a certain way.
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Ximena Diaz Alarcon, CEO of Youuniversalthe consulting firm specializing in research and trends responsible for the study
On the other hand, most people did more than one simultaneous difficultyThis requires comprehensive approaches and differentiated support in settings that often go beyond what would be functional for one type of disability or condition. .
And all without hindrances or injuries temporary or special situations, such as Pregnancies. Even if this is not exactly a “disability”, these difficulties are also directly felt by people from the region when visiting, accompanying and enjoying a show third age.
In this context, cultural accessibility turns out to be a widely violated right that affects millions of people in Argentina.
Interest in culture and the difficulty of gaining access to it
This demographic situation has prompted companies like Disney to focus on these issues some time ago. In fact, they offered the first adapted show back in 2022. It was a relaxed Disney Junior “pilot” show that took place at the Gran Rex Theater in Buenos Aires. This feature has been adapted to the needs of neurodivergent people who are sometimes hypersensitive to certain stimuli such as loud lights and noises.
However, although in these three years the formats of these particular options increased, the company decided to go one step further and announced the development of this “First diagnosis“, in order to be able to share it with the rest of the industry and search for advanced solutions together.
Cultural accessibility is proving to be a widely violated right
“We wanted to raise awareness and achieve shared learning, which would allow the entire entertainment industry to move forward and provide more accessible live experiences to the entire community,” he explained PROFILE Daniela TabarracciDiversity, Equity and Inclusion Manager, at The Walt Disney Company. And he added: “And that also includes offering better music shows, films, exhibitions, live shows and sporting events.”

Daniela TabarracciDiversity, Equity and Inclusion Manager, at The Walt Disney Company.
Daniela explained that one of the big problems of this situation is simply the lack of offers of shows adapted to different disabilities. Other position from “friction” is that these groups You can’t find out “anywhere.” about the range of shows adapted to your needs. “It’s information that – sometimes – barely spreads by word of mouth in these communities.”
Then there are thingsclassic“: The amplitude des Hallways or the amount of Steps To overcome. And the simple thing Lack of adapted chemical baths This means that many people with disabilities but sphincter control still need to wear diapers on this outing. And there are also minor problems, but they affect the quality of the experience, such as: Such as the lack of ability for a disabled person to enjoy the show with their non-disabled friends, or the lack of changing tables that can support the weight of children who are not babies.
One of the most interesting findings from the survey is that accessibility cannot be reduced to ramps, elevators or closed captioning. The human quality The key is to enjoy these situations. A warm look, the good will of all these people to simply look and let the disabled person participate in the solution of every possible problem without being one condescendingIt is very important for us to leave these unpleasant situations behind us and not make them feel like we are “out there”.

This “diagnosis” was developed with the aim of including voices of disabled people, carers and family members. “Now we want to set up working groups in the coming months to look for concrete solutions to these challenges,” said Tabarracci. It’s not just about manuals with recommendations, which actually exist in abundance. What is needed is the start of the industryadopt concrete solutions to leave behind the local issues these communities face when it comes to something as simple as going out and having fun.
Numbers of disabled people in Argentina
Although specific figures are not abundant in Argentina, a recent management report presented to the National Congress by the Chief of Staff states:
- Today there are 1.9 million Argentines with a disability card (CUD) current.
- Other estimates suggest that 4.4 million people live with a disability, which is about 9.4% of the country’s population.
- One in three households lives with a disability.
- In Latin America, approximately 15% of the population lives with a disability, with reduced mobility and visual impairment, total or partial, being the two most common.