Just three years after its creation, in November 2022, the League of Kings arrives on television with Shit, which will strengthen its sports catalog with the various competitions of the football league 7 created by former footballer Gerard Piqué —in collaboration with the banner Ibai Llanos and his company Kosmos, from 2026.
Thus, in accordance with its strategy of diversification towards “the football of the future”, As communicated this Monday through a press release, the platform streaming will distribute the second edition for free Kings World Cup Nations, an international tournament chaired by Ronaldo Nazário which will begin on next January 3 in Sao Paulo (Brazil) and will take place until the 17th of the same month.
In total, 250 players, distributed 20 selections from all over the world, will enter the pitch of the Allianz Parque de Sao Paulo under the direction of content creators and historical football figures, among whom stand out references such as Robert Lewandowski (Poland), Wesley Sneijder (The Netherlands), Kun Aguero (Argentina) and Weston McKennie (United States), among many others.
Additionally, under the terms of the agreement, Dazn’s free coverage of the Kings League will reach much of Europe and Asia, as well as other countries with emission rights such as Canada, Oceania and sub-Saharan Africa. In the case of France, these meetings can be enjoyed as part of the platform’s payment offer.
In order to guarantee the follow-up of this football format of short matches and special rules, the platform, which will be the main operator of the national leagues of the League of Kings in Spain, Italy and Germany, will facilitate the integration of users comments in six languages, these being Spanish, English, Italian, French, Portuguese and German.
This news, which arrives right in the middle of general unhappiness between some presidents of the Spanish Kings League like TheGrefg and the departure of others like Westcol, this represents a leap for Pique’s 7-a-side football league which, for the first time, will extend its broadcast windows to this platform, in addition to Twitch.
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