If Charles III has made one thing clear since his accession to the throne, it is that he does not intend to miss a single opportunity to make British tradition a profitable showcase. This Christmas, the monarch is once again in the news thanks to his new collection of … royal themed christmas decorations. A fantasy that already fills the trees of those most devoted to the monarchy.
The key pieces can be found in the official boutiques of the royal residences and of course also online. The fever for royal souvenirs is not new, but this year the initiative of Charles III was involved in a controversy over excessive prices.
This year’s catalog is simply a spectacle. A replica of Buckingham Palace in white velvet and sequins? It’s 45 euros. Her Majesty’s carriage full of gold glitter and metallic details? Only 32 euros. And for the most enthusiastic collectors, the crown jewel: a Christmas ball commemorating the coronation of King Charles and Queen Camilla in 2023, made of high quality porcelain and decorated with golden details. At almost 100 euros, it is the most desired piece.
But the variety doesn’t stop there. The collection includes Charles III’s mini crown, his perfectly recreated red velvet throne, the guards of Buckingham Palace, Windsor Castle and even Elizabeth II’s beloved corgi dogs, now eternalized as a tree ornament. All made with materials such as velvet, crystal or porcelain, and decorated with gold threads, pearls, sequins and sequins in quantities that make it something exceptional for Christmas decoration lovers.
“Not everyone will be able to afford to decorate their tree with these ornaments”
The king of businessmen
The Sun has already pointed out that “not every citizen will be able to afford to decorate their tree with these ornaments”, and the truth is that they are right. Yet the gift shops at Buckingham Palace and Windsor Castle welcome a constant stream of visitors eager to scratch your pocket to take a Christmas souvenir which, more than a decoration, is a declaration of love to the British monarchy.
Buckingham Palace decorations
In addition to tree decorations, the offer is completed by what has already become a classic: tote bags with snowy landscapes, placemats for tea (of course), chocolates, biscuits, mugs, special infusions, glasses and magnets for the refrigerator. The cheapest item costs 4.50 euros.
Buckingham Palace decorations
Anyone familiar with the monarch’s career knows that his business abilities are not new. Long before his reign, Charles had already demonstrated his commercial acumen at Highgrove, his beloved estate with impeccable gardens, where sells everything from honey and jams to organic wine, candles and soaps. This year he even launched a Christmas basket for 400 euros, because apparently Christmas can also be a country luxury.
Some point out that her strategy is strangely reminiscent of that of Meghan Markle, famous for her range of gourmet products.
In summer, he decided to go further with a handmade glass vase, limited to ten pieces, which It sold for the modest sum of 4,500 euros.. Proof that the King does not hesitate when it comes to promoting products associated with his image, and at Christmas it was no different.
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