
Lapa is the favorite neighborhood for users of the Happn dating app to find their crush. The real tool has just launched its 2025 Retrospective, thus consolidating Brazil as the application’s largest market, with now more than 33 million registered users, who have exchanged 715 million likes throughout the year. Taking a more regional approach, Happn also revealed the best neighborhoods in the country’s biggest cities for dating – who knows, it might be closer than you think.
Copacabana, one of Brazil’s main postcards, comes second, followed by Botafogo, Glória (the fashionable district), Flamengo, Ipanema, Santa Teresa and Leblon.
A user living at the Center, who prefers not to identify himself, says that when it comes to scheduling meetings, he chooses Botafogo.
“The most democratic neighborhood in the sense of entertainment, ranging from samba to rock, with more intimate, and even more lively bars. Generally, when the conversation takes place on the application, we create a profile, and a negotiation takes place to understand common tastes. And everyone shows their world to the other.”
Ana and Lucas were the most popular first names among Brazilian singles in 2025, a year marked by strong activity on dating applications and the consolidation of new dating models outside the Rio-São Paulo axis. Data published by Happn indicates that Brazil remains the largest app market in the world, with more than 33 million users and 715 million likes exchanged throughout the year.
On the eve of the end of 2025, the survey provides a picture of how Brazilians have experienced their emotional relationships in recent months. As in the previous year, the start of the calendar concentrated the greatest volume of interactions: January was the busiest month, with emphasis on Sunday January 5, identified as the day with the greatest activity on the platform. The habit of using the app at night also continued, with 9 p.m. seeing the highest number of likes.
Happn data also indicates that Brazil remains the largest app market in the world, with more than 33 million users and 715 million likes exchanged throughout the year. According to a study, Brazilian women are the second most sent charm and the fifth most sent message daily. In first position are the Turks, followed by the Indians, Argentines and Spaniards.