Citizens residing in the Community of Madrid and people between 45 and 54 years old They constitute the segment that purchased the most tickets for live concerts in Spain during the year 2025.
This is clear from the sixth edition of the Live Music Observatory carried out by the ticket sales company Ticketmaster, which specifies that, by age, the second most purchased tickets are people between 25 and 44 years old – which This represents an increase of 5% in this segment compared to 2024 data.
Next come young people between 25 and 34 years old, followed by the population between 16 and 24 years old and those over 55 years old, with 16% of the total each. Although 86% of concert ticket buyers in the country are Spanish, the remaining 14% increased by 2% compared to 2024 and are complemented by spectators from the France, Germany, United States, United Kingdom, Italy and Portugal.
By national territory, Madrid comes first with 22% of purchases; Andalusia, with 19%; Valencian Community, with 13%; Catalonia, 11%; Aragon, which buys 8%; and Galicia, which represents 6%, based on analysis of 4 million transactions and investigation online to 1,000 people in Spain from the promoter.
Furthermore, the Ticketmaster report reveals that the digital environment has allowed the formation of a scenario in which fans discover, share and purchase their experiences, which means that Direct purchases on social networks have increased sevenfold.
The live offering is hosted by major artists, established festivals and leading venues. In terms of entry typology, the urban genre is taking over and Latin music continues to grow. In fact, the performance of the Puerto Rican Bad Bunny will perform in Madrid and Barcelona in 2026, leading the most purchased artists, followed by El Último de la Fila, Fito & Fitipaldis and Lady Gaga. Also note the sale of tickets for the last AC/DC concert at the Riyadh Air Metropolitan Stadium – the venue which hosts the concerts -; the Mad Cool festival and concerts by Rauw Alejandro, Linkin Park, The Weeknd and Blackpink.
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