The poultry drive for the year-end celebrations is already underway and will bring with it wide availability Turkeys In the Peruvian market. For the Christmas season and the beginning of 2026, a strong presence of this traditional product is expected, driven by an increase in national production.
Ministry of Agricultural Development and Irrigation (Midagri) stated that the planned supply will allow a smooth response to household and corporate demand. The authorities stressed that the supply depends on the performance of local producers, who have intensified their activity in recent months.
According to official forecasts, for the celebrations Christmas and New Year 2.06 million turkeys will be marketed. This number represents an increase of 25.5% compared to last year’s volume, which reflects great dynamism on farms dedicated to this activity.
Of the planned total, 1.71 million units will reach the public through supermarkets and corporate sales, mainly in product displays. turkey Completely frozen. The remainder, equivalent to 344 thousand units, will be distributed as follows turkey I live in specialized marketing centers.
The company’s president stressed that “the total supply of turkeys this year comes from national production.” MidagriVladimir Kuno. The sector confirms that this local supply enhances the progress of the industry and ensures the stability of the local market.
With regard to consumption per capita, Midagri It is estimated that each resident will eat 1.45 kilograms of turkey meat during the year 2025. This behavior means an increase of 4.5% compared to 2024, driven by the public’s preference for this protein during celebrations.
Regarding presentations,… Turkeys The weight of the frozen foods that will be available to consumers will range between 4.5 and 12.5 kg per unit. In parallel, the weight of live turkeys offered in wholesale establishments will range between 6.0 and 9.0 kilograms, expanding the options according to the needs of each family.
in peru, turkey I became a part of Christmas Due to a combination of historical heritage and cultural adaptation: the bird was already part of celebrations in North America, and as the Christian calendar expanded, its consumption was rearranged into year-end celebrations; Later, European influence and the aesthetic of Christmas in the United States strengthened the image of the “turkey in the middle” as a family reunion meal, until it became a reference on most family tables.
In addition to symbolism, turkey Offers practical advantages. Due to its size, it is enough for several people and leaves portions for the 25th and even the 26th, which is useful when the celebration extends with consecutive visits. Its meat supports different cooking methods and marinades, and goes well with accompaniments already common on the Peruvian holiday menu, from salads to purees and sweet or savory garnishes, allowing the recipe to be modified without violating tradition.
Consumption today is also supported by market logic: displays Concentrated in December and the country has a strong national production dating back to turkey An available and well-known option for most homes.