Fourteen years ago Susana Bug (35) was crowned the winner of “Big Brother”, leaving behind her anonymous life to become a public figure. Today, further away from television and focused on her social networks and her business projects, she is the … proud host of a podcast called “La sobremesa”. A program in which he is a natural as he has been in this program before, but on his own terms.
Susana leaves behind a key year of her life, because in addition to getting married, she can boast of having earned a million euros in income thanks to the business she shares with her husband. However, the scale remains a roller coaster, as he commented in an interview with ABC.
What do you prefer to call yourself, Susana Molina, which is your real name, or Susana Bicho, your social name?
The truth is that before I sort of differentiated myself, it was Susana Bicho for the networks and Susana Molina on a more business level, but now it’s very mixed, I don’t care.
Where does the name come from?
The story always disappoints a little. I put it on when I was very little for privacy reasons. I didn’t want to take her last name, so I called myself Susana Bichobola and shortened it.
Confidentiality
How do you go from worrying about your private life to becoming a public figure?
Yes, very worried. Doing a little analysis, I am 35 years old and I entered “Big Brother” at 21 years old. So I couldn’t tell you, I have the limits of private life a little erased. I’ve spent more of my conscious life being known, I’m not Madonna but I’m putting my life out there a little bit. I have difficulty differentiating what is private and what is not.
Is it difficult for you to separate your character from the one you are at home?
There are times when I don’t know why I show myself more, others when I show less. Right now, with the podcast topic at the end, it takes an hour to talk. You don’t realize it, you’re more relaxed and I think a lot of parts of me come out. Sometimes it scares me a little.
Are you affected by the headlines that come out, like during the confrontation with Malbert?
No, it doesn’t affect me. It makes me angry when I see a cut taken out of context, in fact I respond: ‘You have the link in my bio so you can see the whole chapter and maybe you can get a little better idea of what we’re talking about.’ Because obviously a 10 second clip can be taken out of context.
Do you read the comments?
Yes, especially the ones in the podcast, I read them all. Because since it affects such disparate and different people, I’m interested in knowing a little bit about what people think, where they like me to go the most.
There are accounts that bother you and that you follow.
(The story of) Salseology I find it very funny because it bothers me in a way that makes me laugh. There are others that aren’t so funny but also make me laugh. I think I’m quite self-critical and I laugh at myself a lot, I try to take on the meme, I think it’s the smartest thing you can do.
Lately it’s more about networks than television, does this transition respond to anything?
I always say I’m in no man’s land. For those who are on TV, it’s me who denies TV, which I’ve never done. For those from the networks, I’m the one who comes from TV, because that implies that afterward we worked less.
“I think I have a lot of self-criticism and I make fun of myself a lot”
He also owns an influencer marketing agency.
Well, it’s not an agency as such but an application (Womo). But I also have a content creation agency (MoMO). In other words, I have two businesses and it seems like I have to justify working because I have two businesses, while I spend a lot more time networking.
The fact is that this is obviously much better rewarded work than the work I put into Womo or MoMO. But it makes me angry that I have to justify myself all the time by saying, “Hey, I’m a businesswoman,” that someone who only works in networks also works like hell.
Can we enjoy social networks without thinking about work?
I think so, but less than it seems. We were just talking about it the other day at an event, maybe you’re in a cool place and you’re having a good time, there’s amazing food, lots of colleagues… but maybe you have to deliver the content that day and you have to take the photo, validate the customer who is there, check that everything is valid and sometimes it’s time to leave because the next day you have something else. But overall, I think I really enjoy my job.
Your podcast is called “La sobremesa”, what would you like to do after Christmas dinner?
During my family’s after-dinner meals, I hope to eat a lot and not argue about political issues, which is what we all hope for. I’m far from home, so I want no one there, play a lot of board games… I’m not asking for more.
A year of ups and downs
Who would you invite to your dinner?
Complicated… I would love to see Rosalía, but the girl doesn’t have a day off to come to Murcia.
Susana during her interview on ABC
What is your assessment of the year?
Lots of ups and downs. It’s been a really good year because I got married, but there have also been some other personal issues that have been pretty shitty. But you shouldn’t be hypocritical, when you’re in a job like this and you surround yourself with people who live in the same bubble as you, it’s very easy to get carried away, to go to the head, not to put your feet on the ground and not to be aware of the real problems that exist in the world. So I finished the year well.
What would you like to try next year?
Well we were talking these months about how I would love to do a presenting course, it’s something I always have in the back of my mind and with podcasting I’ve seen that it’s a world I can function well in.
A wish?
Professionally, staying where I am is perfect. On a personal level, I’m building a house so let them finish it. Too many headaches to finish the house? Not so much at the moment, but knock on wood because when I talk to someone, they tell me to be patient.
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