He rural real estate market close a 2025 with a positive balance, characterized by a sustained activity level, concrete operations and one Restoration of values on the highest quality properties. The market has shown unusual dynamics since the beginning of the year. Although January and February are typically low movement months due to seasonal issues, In 2025, activity was above historical average. This trend continued over the months, driven by confidence in the agricultural sector and expectations of greater economic stability in the future. In this context Towards the end of the year, values began to consolidate, reflecting the market recovery. For agricultural fields of the highest quality, class 1 and without production restrictions, operators are already talking about prices $20,000 per hectare, with an activity level “Concrete, solid, quite dynamic and quite high.”
The data of the Argentine Chamber of Rural Real Estate Companies (CAIR) accompany this diagnosis. In its latest report, the Rural Real Estate Market Activity Index (InCAIR) stood at 50.57 points last November. Although the indicator measures trading volume rather than prices, it shows that the market remains active, although still far from its all-time high.
“The industry is looking forward to positive changes, especially in tax and labor law,” says the report. This caution, common in times of regulatory transition, has also been reflected in a decline in supply: there are fewer owners willing to sell and many prefer to wait for the legislative situation to become clearer.
Juan Jose Madero, Head of the field department LJ Ramos real estate agent, synthesized THE NATION the annual balance: “2025 is a year that ends at a level of concrete, solid, quite dynamic, quite high activity.” As he explained, this process began to take shape in the second half of 2024, when anticipation began to turn into confidence and investors began to make their trades.
He stressed that even January, historically a month of low activity, was “the pothole of the greatest historical activity”, which foreshadowed a year with a lot of movement. However, he acknowledged that the electoral calendar provides for some precautions: “The election in the province of Buenos Aires cooled the market a little, it did not paralyze it, but it created uncertainty.”
Nevertheless, the year passed with the owners firm in their intentions. “The fields in the portfolio have been able to maintain their prices, with less room for negotiation, shorter terms and more spot operations,” he explained. On the other hand, investors began to validate values that they had not previously accepted, allowing the parties to enter a “bargaining range” where business began to flow.
The demand was mainly focused on Class 1 agricultural land, especially in the agricultural core zone. There, the combination of high demand and low supply led to a recovery in values after reaching a floor of $12,500 to $13,000 per hectare around 2020. “Today’s photo is very clear: “The owner expects a sales price of around $20,000 per hectare and the investor confirms values of around $18,000.” he pointed out.
As progress is made toward quality grade 2 and 3 fields, mixed farming and livestock, momentum is slowing, although recovery is also being observed in areas to the west and southeast of Buenos Aires, Entre Ríos and some regions of Santiago del Estero.
In the more exclusively animal sector the situation is more heterogeneous. Although the improvement in real estate prices and the honesty of exchange rates made the proposals attractive, the greater investment needs and slower capital turnover mean that the recovery of land values does not copy the rhythm of the agricultural sector.
Nevertheless, people began to operate on livestock and mixed fields both in the Pampas region and in areas outside the Pampas. In the most consolidated areas, most sales are in cash, while deals with terms of six or seven years are starting to appear in more marginal regions.
In this scenario, the key market question is: Who has the upper hand today: “We come from a time when money ruled, but today that is no longer the case. The frying pan began to be shared and today it is perhaps a little more firmly in the owner’s hand than in the investor’s.” This change is partly in response to Seller profile. In most cases, decisions to sell are associated with closing the family circle No to financial emergencies: “The owner is healthy, he is in no hurry and hesitates when to go out and sell.”
For Madero, 2025 remains clearly positive balance: “It was a year with many completed operations, a lot of field work, visits and consultations; we had to multiply our activities and even negotiate two or three fields at the same time while taking care of other customers. It was a very demanding but very rewarding year.”
Looking ahead to 2026, The industry’s expectations are placed on the legislative front. The ability to advance tax reform, advance labor modernization and lift land restrictions are seen as key factors in consolidating the market recovery.
Roberto Frenkel Santillan, President of Bullrich Campos, have considered that “The complete repeal of the land law would be a very important change” and that ending stocks would send “a positive message” to attract investment. He also assumes that if the reforms are implemented, Interest could extend to currently more relegated regions such as the north of the country.
Meanwhile, Madero said that while there is always a component of unpredictability in Argentina, there is an encouraging scenario: “We are a mix of high combustion and anything can happen, but today we are in one promising context. Investing in property is always about politics and With its style, this government marked the path to a certain normality: “A more predictable, stable Argentina to showcase in.”
He emphasized that many owners expect legal definitions and better price signals in this context: “The famous opportunity to buy something worth four for two no longer exists.”
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