When we think of the word console, PlayStation, Nintendo Switch and Xbox come to mind. These three devices are the most well-known consoles on the market because they have been around for decades, have large communities, have strong global marketing, prove to be reliable products, and have high sales numbers. However, in line with the latter mentioned, as surprising as it may seem, During this year’s Black Friday, an unknown console positioned itself behind the PlayStation 5 and Nintendo Switch 2 in terms of salessurpassing the Xbox.
This device is called Next playing fieldit is a game console with motion control, it has a cubic shape, It is aimed at children aged five and over. and, according to sales data shared by analytics firm Circana, it accounts for 14% of total hardware sales in the U.S. market.
There is no doubt that the sales trajectory of Nex Playground marks a before and after in the console panorama, since unexpectedly became one of the most popular toys of the Christmas seasonalthough it was made by a little-known Silicon Valley startup called Nex. Furthermore, according to a new report from the newspaper The Wall Street JournalNex sold 5,000 Playground units two years ago and 150,000 last year, although expected to exceed $150 million in sales this year.
But why do you expect that many sales? According to The Wall Street Journal“parents are attracted to Nex Playground because it encourages movement rather than sedentary play” and “It’s attractive as a family activity”.
Nex Playground Features and Price
Next playing field It has the shape of a cubeconnects to a TV, integrates an eight-core ARM processor, offers 64 GB of storagefeatures a wide-angle camera and tracking technology that detects 18 points on a person’s body in real time Using artificial intelligence algorithms, instead of using traditional controllers, users jump, crouch and wave to interact with games.
Concerning its price, the console It costs 249 dollars (a little more than 210 euros in exchange approximately) and includes five pre-installed games, taking into account that the Access to the full catalog requires the purchase of Play Pass for $89 per year (nearly 75 euros in exchange, approximately).
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