Travel continues to be one of the world’s great passions, even in an international context marked by inflation, conflicts and changes in consumption habits. Despite everything, the data from global tourism 2025 They confirm that the desire to move, to know and discover other countries is not only maintained, but increasingly concentrated on very specific destinations.
The annual report clearly shows what most visited countries in the worldwith figures that speak of tens of millions of travelers crossing borders. Europe once again dominates the map, Asia consolidates its recovery and America maintains its power of attraction. And once again, Spain is one of the giants of tourist ranking 2025exceeded by a single country.
Number 10: Japan – 32.3 million travelers
Japan opens the top 10 of international tourist destinations the most visited. Tokyo, with its mix of temples, skyscrapers and impossible neighborhoods, remains the big magnet, but the journey rarely ends there. Kyoto, Osaka and Nara allow you to immerse yourself in imperial Japan, while places like Kanazawa, Koyasan or Okinawa expand the experience towards the spiritual and natural.
Number 9: United Kingdom – 39.4 million travelers
The UK is showing that it is much more than London. Although the capital concentrates a good part of the visits, the country seduces with its countryside, its historic towns and the picturesque strength of Scotland, Wales and Northern Ireland. Castles, literary routes and wild coasts keep the country among the most visited countries in the world.
Number 8: Germany – 39.6 million travelers
Germany confirms its attractiveness after decades of consolidation of tourism. Berlin is in the lead, but Munich, Hamburg, Cologne and Dresden reinforce a model combining urban culture and large landscapes. The Rhine Valley, the Black Forest and the Bavarian Castle Route remain pillars of the global tourism 2025.
Number 7: Thailand – 39.8 million travelers
Thailand is synonymous with energy, spirituality and beaches. Bangkok serves as a gateway to a country where temples, markets and skyscrapers coexist, before giving way to the mountainous north, the ruins of Ayutthaya or the islands of the Andaman Sea. An undisputed classic of international travel.
Number 7: Mexico – 45.0 million travelers
Mexico shares its position with Thailand and reaffirms its tourism weight. Mexico City, large archaeological zones and colonial cities coexist with seaside destinations like the Riviera Maya or Baja California. Its cultural and natural diversity keeps it in place in the tourist ranking 2025.
Number 6: Türkiye – 51.2 million travelers
A bridge between East and West, Türkiye combines historical heritage and unique landscapes. Istanbul, Cappadocia and Pamukkale continue to attract millions of visitors, while their Roman and Ottoman heritage solidifies their position among the greats. international tourist destinations.
Number 5: Italy – 64.5 million travelers
Italy is an open-air museum. Rome, Florence or Venice are just the beginning of a country that includes coasts, volcanoes, historic cities and universal gastronomy. It’s no surprise that it continues to rise among the most visited countries in the world.
Number 4: China – 65.7 million travelers
The immensity of China works in its favor. Deserts, mountains, jungles and megacities like Beijing or Shanghai make up a destination that is as complex as it is fascinating. Its tourism recovery was essential in the balance of global tourism 2025.
Number 3: United States – 79.3 million travelers
The United States maintains its global magnetism. Iconic cities, national parks and legendary roads make the country one of the great centers of international travelwith proposals that range from asphalt to the wildest nature.
Number 2: Spain – 83.7 million travelers
Spain shines again on the podium of the tourist ranking 2025. Beaches, historical heritage, dynamic cities and internationally recognized gastronomy explain why the country is one of the international tourist destinationsmore complete. From Atapuerca to the Alhambra, from Barcelona to Seville, variety continues to be its great asset.
Number 1: France – 89.4 million travelers
France consolidates its leadership as the most visited country in the world. Paris, Versailles and Mont Saint-Michel coexist with the Alps, the Atlantic and Mediterranean coasts, and a gastronomic reputation that is difficult to match. It is the only country that has managed to surpass Spain in this area. global tourism 2025.
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