He Tourist scene Looking ahead to summer 2026, it shows the connection to the prices that the Argentine middle class faces when planning vacations. In this case, the values of some services on the Atlantic coast give rise to controversy and inevitable comparisons.
One fact sums up the contrast: Rent a beach tent for a month in Mar del Plata can cost almost the same as two tourist packages to Miami, including flight and hotel. The comparison becomes even clearer when one considers that, according to private estimates, around 12 million Argentines traveled abroad in 2025, while the number of foreign tourists visiting the country was barely half, almost 6 million.
Despite the national government’s attempt to minimize the impact of these figures through a statistical “blackout”, the reality of the prices is difficult to hide. For many tourists the equation is clear: A tent for January at Feliz can be the equivalent of two round-trip tickets to Miami with a week-long hotel stay.
Summer 2026: The cost of tents in Mar del Plata
The levels that Mar del Plata’s spas reach in high season explain much of the discomfort. In some paradores, the rent for a tent in January is $3 million or even exceeds this amount.
The case of La Perla, one of the most traditional downtown districts, is an example of this. A tent costs there in January $735,000 per weekwhile the daily price is $150,000. The service includes a tent with capacity for six people, table, chairs, clothes rack and safe, as well as access to bathrooms, changing rooms, swimming pool, leisure fields and children’s areas. However, extras such as deck chairs or lockers are charged separately.
In other parts of the city Some more accessible options can be found at beaches like Playa Varese or Punta Mogotes. On average, prices start at $80,000 per day, $560,000 per week, and around $560,000 per week $2,000,000 for the entire month. At the opposite end, Playa Grande concentrates some of the highest rates in the city.
In the thermal baths of south of the lighthousewhere the beaches are wider and there is less public traffic Weekly costs rise to $850,000. The advantage is the integration of a garage. The monthly rent is higher. In these cases it is round $3,000,000 monthly.
The opposite of packages to Miami for vacation
Package to Miami for April 2026
Travel agencies are now advertising Parcels abroad This reinforces the comparison. One of the country’s most famous companies, Despegar.com, is offering trips to Miami for April 2026 – from the 1st to the 10th – for $ 1,601,693 included Flight with stopover and hotel. This is less than a single tent costs per month in several spas in Mar del Plata. The value is valid on the day the note is published.
For those who can postpone their vacation for a few months, the opportunity to travel to Florida and visit the so-called “Latin Hollywood” seems like a tempting alternative to local prices.
Dissatisfaction in networks and criticism of the model
The tourists’ reaction was soon reflected on social networks. In
Even those who pay Figures over $3.2 million They voice their displeasure throughout the season: some resorts require them to pay up to $50,000 extra per day if they want to use an umbrella near the pools.
Thus, the summer of 2026 once again triggers a recurring debate: to what extent are local tourism prices competitive compared to international destinations that, paradoxically, offer a complete experience at a similar or even lower price?