Miz Juegos Group invested approximately US$400,000 in opening a new store Function bar In a neighborhood Nunezthe largest site in the chain. The opening is part of the expansion plan that seeks Double the number of bars in the citywith New openings in Ramos Mejía and Villa Crespo are scheduled for 2026.
The new location, which will open in December, will accommodate 300 people A proposal focused on entertainment with A Bar phone, Bowling, Mini golf, Swimming pool and Air yew.
“It is the most complete store in the chain and the highest investment we have made to date,” he explained. Julian MizrahiGroup partner. “We chose Nunez to cover the northern area of the city, where we found more demanding demand and greater purchasing power.”
the Games represent about 10% of trading volume Of work, despite incorporating bowling They hope to increase that participation to 20%.. “The matches are tied, but top billing comes from the food,” Mizrahi added.
On average, Consumption per person is about $22,000 In Nuñez W $17,000 in other locations From the brand. The group expects that the new opening will allow it to increase its monthly customer volume, which exceeds today 20,000 covers Between the different bars you work with. The company plans to operate during the day as well, with corporate events and children’s birthday parties.
He said: “The goal is to complete the map of the capital and then expand into the suburbs with a repeatable model.”
Recent moves
At the beginning of the year, the Miz Juegos group, which owns Jobs, purchased the legendary El Destello bar, located in Gascon 1460 At the Honduras intersection.
The operation demanded an amount close to $100,000 Mizrahi said this was the start for the group “to build a portfolio of brands and bars, all geared towards the gaming sector, and we aim to open more branches in the medium term.”
The group currently has two Job’s stores under construction and another under the Flynn name. “All openings are planned before the end of the year,” the gourmet entrepreneur said.
“We are setting up a company that will run a gastronomic business in themed bars.We are excited to add El Destello to our roster of brands because it is closely related to what we do.He pointed out.
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