The most popular cities and countries for holidays

A report from Airbnb, the world’s most widely used temporary rental platform, reveals where the majority of tourists in the country will travel to

11/21/2025 – 2:35 pm

With the heat arriving and the countdown to summer 2026, Argentines are already starting to make their vacation plans. To highlight next season’s trends, the global vacation rental platform Airbnb has released a report revealing the most popular destinations, both within and beyond national borders, with Brazil’s beaches standing out, as expected.

The report highlights that the Argentine traveler has priority Connecting with nature and shared experiences. The main trends of this summer are travel In group and family, Preference for Short distance holidays Noticeable interest in it Rural destinations.

Platform data shows that although Patagonia and the Atlantic coast Flights continue to be the mainstays of national holidays, with the neighboring continent and a selection of countries in the Caribbean and Central America leading the search for international destinations.

Holidays 2026: the national destinations most requested by Argentines

The ranking of the most searched Argentine cities for the summer of 2025 shows a balance between Mountain refuges, traditional spas and extreme landscapes. Although Buenos Aires is still at the top, the list is completed with destinations that call for adventure and detachment.

Among the ten cities in the country that receive the most attention for the summer season, the following stand out:

1. San Carlos de Bariloche
2. Mar del Plata
3. Pinamar
4. Ushuaia
5. Villa La Angostura
6. San Martin de los Andes
7. Carrillo
8. Shalten
9. Pampas Sea
10. Puerto Iguazu

This distribution confirms that Argentine families are looking for long-term stays (more than 7 nights), and more than 50% of them choose destinations with a strong rural footprint, reflecting the need for contact with nature. On the other hand, short-distance flights increased by 70% year-on-year, taking advantage of weekends and public holidays.

El Chaltén is one of the most sought-after destinations by Argentines this summer

Global trend of these holidays: Brazil leads with a growth of 30%

The preference for traveling outside the country is also notable. The Airbnb report indicates that the countries most requested by Argentines for vacationing abroad are: Brazilwhich records an increase in searches of approximately 30%, followed by Mexico, Colombia, Costa Rica and Puerto Rico.

The propensity for accompanied travel remains high abroad: more than 40% of searches were made by groups and more than 30% by families. In fact, both groups and families have a strong inclination towards options outside of Argentina, accounting for nearly 70% of accommodation searches.

While families are looking for long stays (7 nights or more), Groups of friends mainly choose short stays of 2 to 6 nightsfocusing mostly on international destinations for their vacations.

As for income flow, Argentina also remains an attractive pole in the region, receiving mainly tourists Brazil, Mexico, Colombia, Chile and Costa RicaWhich ensures dynamic tourist movement throughout the season.