Producer and presenter Amarildo Tavares has just launched a platform dedicated to highlighting professionals, companies and initiatives that drive economic development – the Amarildo Tavares Institute.
This initiative, which aims to recognize paths that combine innovation, sustainable growth and social impact, was born as a stamp of credibility aimed at recognizing great and already established leaders for emerging talent that has contributed to the transformation of their markets. “The proposal is to increase the visibility of relevant businesses, introduce good practices and inspire new entrepreneurs,” says Amarildo.
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As he explains, the institute will create categories covering different profiles of the business ecosystem. They include entrepreneurs with innovative ideas, companies that combine expansion with social responsibility, leaders who turn challenges into opportunities, brands with a strong inspirational force and projects aimed at inclusion and community development.
The official recognition ceremony will include its own artistic production and aims to establish itself as one of the highlights of the company’s calendar. It is expected to bring together representatives from various sectors, media and market figures.
Candidates will be evaluated based on criteria including growth, performance, innovation, social responsibility, leadership, brand presence and regional or national impact. The analysis will be conducted by a technical committee focusing on objective metrics and proven results.
“We want to contribute to creating a more dynamic and inspiring business environment, as well as to recognize real achievements and encourage the emergence of new leaders who change the future of the Brazilian market,” says the broadcaster.