
A major event that promises to animate Cinelândia this Saturday, throughout the day, including a samba circle with the Grupo Quintal da Magia and a Christmas carnival with the Grupo Tá na Rua, as well as other activities, such as film screenings, choral performances, ballet and exhibitions, will serve as a test for the creation of seven cultural circuits throughout the Center. The idea of Rio City Hall is to use a route with constant and coordinated cultural programming to attract the public again to the region – which suffers from a void worsened by the pandemic –, especially on weekends.
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— The Center is rich in infrastructure, collections, cultural institutions and quality public spaces. But the occupation must be coordinated. It’s a very big challenge — recognizes the municipal secretary of Culture, Lucas Padilha.
The secretary estimates that there are at least 30 museums and cultural centers, between the National Historical Museum, in Marechal Âncora Square, and AquaRio, in Gamboa. The intention is that these facilities as well as other cultural facilities, including private ones, integrate these circuits, with coordinated programming throughout the year.
In January, a call for tenders worth BRL 3.2 million will be launched, with choice of managers, for the first four circuits which, in addition to Cinelândia, include MAM/Capanema, Praça Tiradentes and Praça Quinze. Those of Lapa, Orla Conde and Pequena África are also planned.
The different circuits will operate autonomously, but the intention is that at a given moment there will be a great mobilization, with all the actions taking place in an integrated way, forming a great cultural circuit in the Center. To coordinate and unite all actions, a management of cultural circuits was created, which functions as a sort of co-ownership manager, with the mission of bringing together all the existing institutions in the region.
—It is difficult to coordinate opening hours, share programming, and provide information to tourists and locals on how to get to multiple spaces. Cultural tours are our effort to promote culture. Without creating anything new, simply using what already exists. It is a coordination of programming and public services to encourage this movement in the Center throughout the year — explains Padilha.
This first Cinelândia event includes a total of 21 events, involving 13 public and private cultural institutions and facilities in the region. In addition to the samba circle and the Tá na Rua Christmas carnival, there will also be a special Christmas show by the Dalal Achcar Ballet, at the Teatro Riachuelo; workshops, debates, concerts and screening of the film “Bali, paradise become hell”, at the Federal Cultural Center of Justice (CCJF); preview of “Tainá, in search of the blue arrow, at BNDES; of the show “TIP – Antes que ne quemem em não me atino no noite”, at Teatro Sesi-Firjan; and choirs at Banca do André. Most of the programming is free.
—There will be programming in all facilities (including those in the neighborhood) and on the square. The idea is that it is a day to show the power that can be brought back to Cinelândia, with people walking around the premises, entering the CCJF, then exiting to the Palácio Pedro Ernesto (which will provide balconies and stairs for the performances), entering the Riachuelo and Municipal theaters, in short, circulating people through the infinity of culture and history that there is in this region — says Leonardo Edde, president of Rio Filme and one of those responsible for coordinating the cultural action of the Center. circuits.
The Glória fair, which takes place on Sundays and has developed in an orderly manner, is considered a good example of how coordinated action can turn into a success. But it’s not the only one. In Cinelândia itself, isolated initiatives like the Banca do André, which has become a cultural point and included since October in its “Cinema na rua” programming, with the screening of national films like “Um lobo entre os swans” and “Milton Bituca Nascimento”, show how quality programming can attract the public again to the square. For André Breves, Saturday’s program crowns these efforts.
— We show with this action that occupying public space, in a responsible manner, only brings benefits and for those who come to live in the Center, it brings possibilities for entertainment and a feeling of security — he emphasizes, who produces “Cinema na rua” in partnership with the neighboring CCJF and the Association of Ancine Servers (Aspac).
Director Amir Haddad understands well what it means to occupy public spaces with culture. After all, that’s what he’s been doing for four and a half decades with his theater troupe Tá na Rua. A total of 40 actors will perform the Christmas play “Meu caro amigo donkey” at Cinelândia, inspired by the poetry of Patativa do Assaré. The presentation will end with a big Christmas dinner on the square.
— Organizing cultural events in public spaces is the best way to ensure that the city manifests itself, appears and expresses itself. This is of the utmost importance. In these 45 years of Grupo Tá na Rua, we have done nothing else — says the director.
Ricardo Horta, executive director of the Centro Cultural da Justiça Federal, one of the main enthusiasts of the cultural circuit, celebrates the possibility of a new occupation of the Cinelândia, through cultural actions. According to him, it is important that the town hall unites to guarantee, in addition to the organization, security, cleaning and lighting services so that the spaces producing culture can receive their public.
— The importance of this project is that we have a meeting place, where we can share the program and discover what each other is doing and, depending on the situation, even carry out related things. If there is a certain ballet at the Municipal Theater, we can try to have a debate here on that subject, and the National Library has a collection on that same subject. That’s the idea — he concludes.