Organized networks generate R$136 million in Goiás

In fact, Goyas’ figures show that entrepreneurs who are part of the organization have contributed to strengthening the local economy, drawing attention to the potential of organized networks to generate value.

Accelerated expansion by the state

According to data from the Central Bank and the Mauro Borges Institute for Economic Research and Policy, the state of Goiás showed economic growth of 4.7% between January and July, while the national average reached 2.9% in the same period. In this scenario, the 19 BNI Goiás teams, spread across cities in the Goiânia metropolitan area and the interior, created 86 million Brazilian reals Just in the last 12 months.

BNI Goiás was brought to Goiás in 2021 by businessman Jair Lima, with the opening of the first collection in Goiáña, BNI Goiás has expanded its presence to include strategic cities in the Central-Western region, such as Anapolis, Aparecida de Goiás, Itumbiara, Río Verde, Trinidad, Gatay, Caldas Novas and Catalão. Currently, there are more than 830 active memberswho meet weekly with a clear goal: to boost their business through qualified referrals.

“We are talking about communication that delivers real results. Achieving R$140 million in five years is a collective achievement and proves the power of good communication,” he says. Jair LimaRegional Director of BNI Goiás and Tocantins.

It is no coincidence that networking coordination attracts the attention of business people. With the consolidation of existing teams and the growing interest of companies in other regions, BNI Goiás plans to expand its presence to new cities in the state, seeking to replicate the results of the first five years with more business.

The methodology behind the organization’s results

Based on the methodology “Donor Acquisition®” (Whoever donates wins), each member is encouraged to recommend the business to their fellow group members. Unlike informal meetings, meetings follow their own model, with uniqueness in the specializations of activity, as well as continuous training in sales, marketing and professional relations. Through weekly meetings and a commitment to achieving transparent and measurable results, the organization provides a professional environment focused on generating business.

Moreover, the performance of companies that are part of the community created by the organization is due to a model that provides continuous training and clear performance metrics, elements that contribute to enhancing the vision and business skills of the participants. “There was more than one 55 thousand references created In Goiás, just last year. These are the connections that turn into lasting sales, contracts, and partnerships. What makes BNI different is discipline, mutual trust and focus on results. The growth in the number of teams is evidence of the establishment of a more collaborative and professional business culture in Goiás,” adds the Regional Director.

Definite economic impact

The companies created in Goiás demonstrate the direct impact of organized networks on the local economy. The numbers represent not only sales, but also future contracts, strategic partnerships and strengthening of the entire chain of suppliers and service providers, with an impact also evident through:

• Continuous generation of business among local companies;
• Market expansion through strategic communications.
• Professionalizing business relationships and structured networks;
• Mutual support between entrepreneurs from different sectors;
• Strengthening the business ecosystem with growth opportunities for micro, small and medium sizes.

the International Business Network Available in 77 countrieswith more than 348 thousand members. Founded in 1985, BNI applies this philosophy Donors Earn® To connect entrepreneurs and generate opportunities through qualified references. Brazil ranks third in the rankings – behind only the United States and India – with more than 500 teams and 19,000 members. In the last 12 months, there have been movements 2.5 billion Brazilian realsAnd generate opportunities for companies to grow with the support of the organization’s methodology and other entrepreneurs.