- From transfers to the portal
- Responsible fashion with a sense of humour
- Group for isomers
- You only pay with Bizum
- From Spain to the rest of the map
From transfers to the portal
Under the logo “Created by bisomers, made for bisomers.”The company launched Bisomeriafor him Official online storeintended for sale Limited edition clothing Which only accepts Bizum as a means of payment.
They explain from the company itself that the idea was born due to popular demand. “Most things that happen to us are driven by popular demand and La Bizumería is no exception.“, they admit on their website.
Every time Bizum launches a promotional product, demand exceeds supply. So they decided to take the leap: create a space.”It is responsible and cool clothing so that no one is left without bizum clothes“.
Responsible fashion with a sense of humour
The collection was developed in cooperation with the Spanish company Brand minimalismbet on Simple design, sustainable production and organic materials. Minimalism, born in 2017, has positioned itself as one of the brands that most insist on rethinking fashion consumption: fewer clothes, but better quality.
All La Bizumería pieces are present Made in Spain and Portugal with 100% organic cottonin factories that meet European sustainability standards.
Bezum sums it up in his own unequivocal way: “A collection committed to style as well as the environment and communityIn the words of the company, the clothing seeks “Generating minimum impact on the planet and maximum impact on the club“.
Group for isomers
Upon its release, La Bizumería presents Three models of shirts, three models of blouses and one model of socksall Limited edition. The designs combine references to the world of Bizum itself Nods to popular culture and humora tone that connects with the young audience that uses the application the most.
Among the proposals, it stands out Clever messages “to drop a hint on that friendship that owes you a bezum” Or references to various icons such as Lula Flores or Benidorm.
All with a satirical and fun atmosphere that aims to reflect the naturalism with which the Spaniards incorporated bizum into their daily lives.
It is not in vain that the brand has achieved something extraordinary: become a verb. Within a few years, “bezoom making” had become part of everyday language. Now, Bizum wants that knowledge to also translate into style.
You only pay with Bizum
Cohesion is complete. In La Bezomeria You cannot pay by card, PayPal or cryptocurrenciesOnly with Bizum. The company makes it clear that it wants to be a buy-in Fast and secure like transferring between friends.
“You only need your phone number. A notification will arrive in your banking app to validate or reject the payment“, they separate.
The system not only reinforces the brand identity, but turns every purchase into an experience Interactive experience Which reaffirms confidence in your payment method.
From Spain to the rest of the map
for now, Shipments are limited to the Peninsula and the Balearic IslandsAlthough Bizum is already working on expanding the service to include Canary Islands, Ceuta, Melilla, Andorra and Portugal.
Bizum’s commitment to fashion seems, at first glance, a risky move. But the initiative fits its spirit: Bring technology closer to everyday life with a friendly and fun tone. If he succeeded in getting millions of people to talk about money without taboos, now he wants to get them to wear his clothes, too.
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