Boninho will “invade” A Fazenda 17 this Sunday (14/12), in a surprise action prepared for the seven participants still confined to the Record reality show. This arrival promises to move the home stretch of the program.
The visit has a scheduled time: 7 p.m., with live broadcast via the Record Plus signal 24 hours a day. Before that, around 5 p.m., the public will receive a spoiler of the action on social networks, with the activation of the hashtag #BoninhoNaFazenda. The information comes from columnist Flávio Ricco.
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The action comes at a strategic moment. As A Fazenda approaches its final episodes, Boninho’s presence has the potential to further expand the reality show’s reach and attract public attention.
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Behind the scenes, the movement can also be interpreted as a first step in the promotion of the new reality TV show “asa do Patrão”, a project designed in partnership between Record, Disney and TV 4.0 Intelligence Criativa, Boninho’s company.
According to information from columnist Flávio Ricco, the co-production contract is already ready and, if it has not yet been signed, there is very little left to make it happen.
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